Wards Intelligence is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. Please do not redistribute without permission.

Printed By

UsernamePublicRestriction
UsernamePublicRestriction

Dealerships' Online Inventory Now Easy to View on All Those Mobile Devices

Executive Summary

Dealerskins, a automotive dealer web-services provider, says that the inventory and Redline performance content on its dealers' websites are now accessible through mobile devices, such as iPhone, BlackBerry and Palm Treo. The firm says it makes it more convenient for car shoppers to look for vehicles while on the move. With nearly one in every six mobile subscribers using their devices to access the

Dealerskins, a automotive dealer web-services provider, says that the inventory and Redline performance content on its dealers' websites are now accessible through mobile devices, such as iPhone, BlackBerry and Palm Treo.

The firm says it makes it more convenient for car shoppers to look for vehicles while on the move.

With nearly one in every six mobile subscribers using their devices to access the Internet, Dealerskins says it saw an opportunity for automotive dealers and has made their websites easy to view on those mobile devices.

All Dealerskins websites now include code that detects when the site is being accessed by a mobile device and automatically takes the user to a page optimized for mobile devices. From there, visitors can browse inventory or vehicle data, including interior and exterior colors, safety information, performance and warranty information.

Auto shoppers also have the ability to submit their contact information using their mobile devices.

“Through a variety of smart-tech solutions, this rollout of our new mobile platform allows us to direct mobile users to our customers' inventory with speed and accuracy,” says Jason Ezell, founder of Dealerskins. “It also enhances the lead volume for all our customers. We are very excited about this outcome.”

Ward's e-Dealer 100 is copyright Penton Media Inc. Commercial references to the Ward's e-Dealer 100 are prohibited without prior permission of Ward's Automotive Group.

DATA

OUTLOOK

INTELLIGENCE

UsernamePublicRestriction

Register

WI027901

Ask The Analyst

Please Note: You can also Click below Link for Ask the Analyst
Ask The Analyst

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel