Based in France, Diem covers the European market.
Latest From William Diem
Establishing a U.S. presence is essential for PSAʼs Push to Pass business plan, which sets profitability and revenue-growth targets for 2018 and 2021 and includes launching 121 vehicles in six years and expanding into new markets.
A century ago, the car changed the world, Continental Vice President Ralf Lenninger says. “Now the world is changing the car.”
Every group but General Motors and Honda has sold more cars this year than last year at the same time, and in October only GM, Honda and Suzuki were down.
October’s sales slump touched the French automakers as well as importers, but both PSA Peugeot Citroen and Renault continued to gain share.
Assuming the industry and world survive, historians and economists of the future will decide where leadership in sustainability came from. The general perception here that the U.S. will not be the leader.
CEO Carlos Ghosn wants to add upscale models to the Renault brand, and the automaker’s association with Daimler and Nissan’s Infiniti brand is expected to help.