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Cockpit of the Future: Vehicle Purpose, Segment Will Dictate Design

“Cockpit of the future” stirs images of giant pillar-to-pillar screens and lavish immersive user experiences. Those are coming in ultra-premium luxury EVs as soon as this year, but in the world of high-volume personal vehicles and commercial trucks, there will be many different cockpits of the future, delineated by purpose, segments and price. Many won’t have screens at all; they will be BYOD (Bring Your Own Device).

Cockpit of the Future Connectivity

Robotaxis Taking to Streets as Self-Driving Technology Accelerates

Billions of dollars of investment and development are paying off as major robotaxi companies plan to launch commercial ride-hailing services over the next three years.

Autonomy Autonomous Vehicles

Dura, New to Battery Trays, Sees $3 Billion Market

Global automotive supplier and aluminum architectures specialist Dura is dipping its toes into BEVs by helping to design and assemble battery trays for some Mercedes EQ models, but it doesn’t plan to stop there.

Electrification Subsystems

GM’s Grewe on Lightweighting BEV Battery Packs, Material Choices

General Motors has big BEV plans, aiming for 1 million sales globally by 2025. Tim Grewe is one of the execs leading the charge, and looking for ways to create stronger, lighter pack designs.

Batteries Electrification

Q&A: Amazon’s Zoox Executives Talk Tech and Mobility-As-A-Service

Zoox CFO Ilan Hart and Bruce Baumgartner, Vice President of Procurement & Strategic Partnerships, discuss their company, their technology and the future of personal transportation in urban areas.

Autonomy Autonomous Vehicles

Software Defined Architectures: The Burgeoning Business Model

Next-generation E/E architectures will create new business models for automakers and suppliers. But a Wards Intelligence survey shows few see themselves as pacesetters, and there’s some uncertainty about where the best monetization opportunities are. The massive change in operations, and the associated costs, will put constraints on the timeframe and depth of the changes in infrastructure and vehicle architectures that OEMs will be able to address.

Software Defined Vehicle Mobility

Q&A: Optimus Ride CEO Talks Autonomous Shuttles, Robotaxis and the Future of Mobility

Sean Harrington describes the Optimus Ride strategy of operating low-speed geofenced autonomous shuttles to reduce costs for communities, provide a shorter wait time than current public transportation and reduce vehicle miles traveled, pollution and traffic congestion.

Autonomy Autonomous Vehicles

Cockpit of the Future: Vehicle Purpose, Segment Will Dictate Design

“Cockpit of the future” stirs images of giant pillar-to-pillar screens and lavish immersive user experiences. Those are coming in ultra-premium luxury EVs as soon as this year, but in the world of high-volume personal vehicles and commercial trucks, there will be many different cockpits of the future, delineated by purpose, segments and price. Many won’t have screens at all; they will be BYOD (Bring Your Own Device).

Cockpit of the Future Connectivity

LG Exec Sees Grab Bag of Chemistry, Technology for Future BEVs

A top LG North American executive talks chemistries, materials, recalls and cost in a wide-ranging interview.

Electrification Batteries

Ford, Argo and Lyft Gear Up to Deploy Ride Hailing AVs in 2021

Ford, Argo AI and Lyft are working together to begin commercialization of autonomous Ford Escape Hybrids for ride hailing at scale through the Lyft network by the end of 2021.

Autonomy Autonomous Vehicles

Greenlots Sets Sights on Fleet Expansion, International Growth

The charging software and services provider owned by oil giant Shell sees more and faster charging in the future, as well as a healthy fleet business materializing.

Electrification Charging

Platforms and Skateboards: Development Tools Accelerate AV Production

Makers of autonomous vehicles are using development tools from leading providers such as Argo AI, Baidu, NVIDIA and Waymo as well as skateboard platforms from Canoo and Coast Autonomous to speed up production.

Autonomy Platforms

Electrify America on the Future of Charging, Limiting Downtime and Red Tape

The U.S.’s second-largest fast-charging network after Tesla continues to grow, with a recently announced plan to double its charger count. Meanwhile, EA is finding the process to install infrastructure is getting easier and hoping the Biden infrastructure plan rewards its work.

Electrification Charging
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Deep-dive research into the market trends and emerging technologies driving change in the automotive industry featuring competitive analysis of OEM strategies, supplier profiles, trend forecasts, industry surveys, executive interviews, and the expertise of our analysts and researchers.


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Cockpit of the Future




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